Corporate Identity Entrant: Ogilvy & Mather, Bangkok Papyrus - Second Hand Book Store
"Termite, Spider and Ant"

Credits
Corporate Name of Client: Papyrus
Agency Account Director: Peerajet Sringean
Agency: Ogilvy & Mather, Bangkok
Executive Creative Directors: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
Copywriter: Kris Garford Spindler
Art Directors: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
Graphic Designers: Maytinee Jaranphairee/Dowrai Khantigul/
         M.L. Pravitra Devakul/Teerayut Chureytim
Photographers: Chirawut Sirihan/Phurin Phongchokdeelert

Basic description of the project:
Designing a business card for a recently opened second-hand bookstore in Bangkok called Papyrus. The idea was to get people to instandtly recognize that this is a second-hand bookstore simply by looking at the business card. The execution was inspired by the common dead insects that we find when thumbing through an old used book.