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Bronze Winner

Corporate Identity
Entrant: Ogilvy & Mather, Bangkok
Papyrus - Second Hand Book Store
"Termite, Spider and Ant"
Corporate Name of Client: Papyrus
Agency Account Director: Peerajet Sringean
Agency: Ogilvy & Mather, Bangkok
Executive Creative Directors: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
Copywriter: Kris Garford Spindler
Art Directors: Wisit Lumsiricharoenchoke/Nopadol Srikieatikajohn
Graphic Designers: Maytinee Jaranphairee/Dowrai Khantigul/
         M.L. Pravitra Devakul/Teerayut Chureytim
Photographers: Chirawut Sirihan/Phurin Phongchokdeelert

Basic description of the project:
Designing a business card for a recently opened second-hand bookstore in Bangkok called Papyrus. The idea was to get people to instandtly recognize that this is a second-hand bookstore simply by looking at the business card. The execution was inspired by the common dead insects that we find when thumbing through an old used book.

LIA Awards 2010©

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