Integrated Campaign Entrant: Hakuhodo Kettle Inc., Tokyo Sony Recycle Project Jeans

Credits
Media Type: Ambient/Non-Traditional, Branded Content, Design, Point-of-Sale, Poster & Billboard
Corporate Name of Client: Sony Marketing JAPAN
Client Account Director: Ryuichiro Takase
Agency Account Director: Akio Koda
Agency: Hakuhodo Kettle Inc., Tokyo
Creative Director: Kentaro Kimura
Associate Creative Directors: Kazuaki Hashida/Yusuke Shimizu
Copywriter: Koichiro Iizuka
Art Director: Ken Funaki
Executive Agency Producer: Yoshikazu Majima
Agency Producer: Takehiko Kawakubo, izzm
Directors: Toshiya Hiramatsu/Takanori Sato
Producer: Kei Mizuta
Planners: Misato Noro/Sayaka Sakata/Shingo Kato