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From:            London International Awards

Contact:        Bee Lee: beelee@liaawards.com
                       Telephone: +1 718 747 6747

 

Embargoed until Monday, 8th November 2010, 1900 hrs GMT

 

U.S. COMPANIES WIN 72 STATUES AT THE

25TH ANNUAL LONDON INTERNATIONAL AWARDS

 

MJZ wins Production Company of the Year

 

(London, 8 November 2010) The 25th LIA judging was held at the Wynn/Encore Hotel in Las Vegas, convening over a ten-day period. The juries, led by their respective Jury Presidents, viewed and scored every entry within their medium ensuring that all the work was judged equally. They concluded with final discussions to determine Grand LIAs, Statue Winners and Finalists.

 

This year, 29 companies in the United States were recognised for their superior entries winning a total of 72 Statues at the 2010 London International Awards. The US led all other countries in the statue count.

 

MJZ Los Angeles/London (as the entrant) was honoured with six Gold Statues, one Silver Statue and two Bronze Statues all in Television/Cinema/ Online Film:

• Three Golds - one in Music Adaptation, one in Animation and one in Visual Effects for Halo 3 ODST “The Life”

• Three Golds – one in Cosmetics/Toiletries/Pharmaceuticals, one in Visual

  Effects and one in Animation for Old Spice “The Man Your Man Could Smell Like”

• Silver – Editing for Jordan “Slap”

• Bronze – Editing for Halo 3 ODST “The Life”

• Bronze - Direction for Snickers “Road Trip”

MJZ also attained three Finalists in Television/Cinema/Online Film

In addition to their entries, MJZ was the Production Company for winning entries from AMV BBDO (1 Bronze), BBDO NY (1 Bronze, 1 Finalist), DDB Chicago (1 Finalist), human NY (1 Gold) and Ogilvy France (1 Silver, 1 Bronze).

 

The following list is in order by wins – highest to lowest

 

BBDO New York win three Gold Statues, five Silver Statues and six Bronze Statues:

• Gold - Television/Cinema/Online Film – Use of Licensed Music for AT&T “Birthday”

• Gold – Integrated Campaign for HBO

• Gold - Non-Traditional – Media Promotion for HBO “Cube Film Installation”

• Silver - Television/Cinema/Online Film – Animation for AT&T “Whole New World”

• Two Silvers - Television/Cinema/Online Film – Visual Effects and Animation for AT&T “Birthday”

• Silver – Poster – Retail for Starbucks “Port Authority Stream of Consciousness Installation”

• Silver - Television/Cinema/Online Film – Campaign for HBO “Happy Kid”, “Trapped” and “The Big One”

• Bronze - Television/Cinema/Online Film – Music Adaptation for GE “Say Ahh”

• Bronze - Television/Cinema/Online Film – Music Original for New Balance “Feet on Head”

• Bronze - Television/Cinema/Online Film – Confections/Snacks for Snickers “Road Trip”

• Bronze – Digital – Media Promotion for HBO

• Bronze - Digital – Use of Licensed Music for Starbucks & (RED)"

• Bronze – The NEW Category for Starbucks & (RED)"

They also attained seven Finalists

 

Y&R New York win a Gold Statue, three Silver Statues and seven Bronze Statues:

• Gold - Television/Cinema/Online Film – Campaign for LG Mobile “Locker Room”, “Catfight” and “Unicorn”

• Silver - Television/Cinema/Online Film – Corporate Image for LG Mobile “Unicorn”

• Silver - Television/Cinema/Online Film – Automotive for Land Rover “Sword Collection”

• Silver - Television/Cinema/Online Film – Media Promotion for VH1 “If You Like”

• Bronze - Television/Cinema/Online Film – Corporate Image for LG Mobile “Catfight”

• Bronze - Television/Cinema/Online Film – Corporate Image for LG Mobile “Locker Room”

• Bronze - Television/Cinema/Online Film – Campaign for Virgin Atlantic

    “Becoming”, “Beauty Sleep”, “Massage”, “Five Things” and “Impatient”

• Bronze - Television/Cinema/Online Film – Travel for Virgin Atlantic “Impatient”

• Bronze - Print – Illustration Campaign for Colgate “Octopus”, “Hunter” and “Robot

• Bronze - The New Category for Cellularsouth - "Y'All vs Us"

• Bronze - Integrated Campaign for Give It a Ponder

 They also attained six Finalists

 

human New York win two Gold Statues and two Bronze Statues:

• Gold - Television/Cinema/Online Film – Music Original for Topsy Foundation “Selinah”

• Gold - Television/Cinema/Online Film – Music Adaptation for Halo 3 ODST “The Life”

• Bronze - Television/Cinema/Online Film – Music Adaptation for American Express “Faces”

• Bronze - Television/Cinema/Online Film – Music Adaptation for Jameson Whiskey “Lost Barrel”

They also attained two Finalists

 

Crispin Porter + Bogusky Boulder wins two Gold Statues and one Silver Statue:

• Gold - The NEW Category for Twelpforce

• Gold – Digital – Community Applications for Best Buy

• Silver - The NEW Category for Domino's Pizza Turnaround

They also attained two Finalists

 

Euro RSCG New York win a Gold Statue and two Silver Statues:

• Gold - Radio – Beverages for Dos Equis “Cinco”

• Silver – Radio – Beverages for Dos Equis “Signs”

• Sllver - Radio – Campaign for Dos Equis “Cinco”, “Halloween” and “Signs

They also attained a Finalist in Radio

 

Ogilvy New York win a Silver Statue and two Bronze Statues:

• Silver - Design – Visual Identity Systems for IBM “Smarter Planet”

• Bronze - Television/Cinema/Online Film – Music Adaptation for America Express “Faces”

• Bronze – Billboard – Business-to-Business for IBM “Color Sensitive Billboard”

 

Energy BBDO Chicago win a Silver Statue and a Bronze Statue:

• Silver - Billboard – Beverages–Alcoholic for Jim Beam “Sex Seconds”

• Bronze - Radio – Entertainment for Illinois Lottery “Joy Someone”


Leo Burnett Chicago win a Silver Statue and a Bronze Statue:
• Silver - Television/Cinema/Online Film – Campaign for Allstate – “Mayhem”
• Bronze - Radio – Home Products for Bounty Paper Towels “Battle”
They also attained 4 Finalists in Television/Cinema/Online Film

O Positive Films New York win a Gold and a Silver:
• Gold - Television/Cinema/Online Film – Music Adaptation for My Sky HDi “Que Sera”
• Bronze - Television/Cinema/Online Film – Direction for My Sky HDi “Que Sera”


Alec Brownstein New York win a Gold
• Design – Self-Promotion for The Google Job Experiment
They also attained a Finalist in Digital

Arnold Boston win a Gold
• Television/Cinema/Online Film – Apparel for Nike “Fresh Air”
They also attained two Finalists

Blind Inc. Santa Monica win a Gold
• Design – Motion Graphics for Dr. Martens “Lilac Wine

AKQA Washington D.C win a Silver
• Digital – Mobile Advertising for Volkswagen “Real Racing GTI”

Goodby, Silverstein & Partners San Francisco win a Silver
• Digital – Online Campaign for HP
They also attained a Finalist in Digital

Hal, Masashi, Magico & Masavoshi New York win a Silver
• The NEW Category for SOUR

harvest Santa Monica win a Silver
• Television/Cinema/Online Film – Use of Licensed Music for Nike Skateboarding
    “Today Was A Good Day”
They also attained two Finalists for Television/Cinema/Online Film

Pulse Music New York win a Silver i
• Television/Cinema/Online Film – Music Original for Huggies “Jeans”

Syfy New York win a Silver
• Television/Cinema/Online Film – Visual Effects for Syfy “House of Imagination”
They also attained a Finalist in Television/Cinema/Online Film

World Wide Wadio Hollywood win a Silver
• Television/Cinema/online Film – Mash-ups for World Wide Wadio “It Came Upon a Movie Clip”

David&Goliath El Segundo win a Bronze
• Television/Cinema/Online Film – Use of Licensed Music for Kia Motors “Soul This or That”

Evolution Bureau San Francisco win a Bronze
• Television/Cinema/Online Film - Use of Licensed Music for Juicy Fruit “Serenading Unicorn”
They also attained a Finalist in Digital

Grey New York win a Bronze
• Television/Cinema/Online Film – Use of Licensed Music for NFL “Greatest Fans on the Planet”
They also attained a Finalist in Radio

Ogilvy West Los Angeles win a Bronze
• Digital – Rich Media for Cisco Video “All The News That's Fit To Watch”

Oink Ink Radio New York
win a Bronze
• Radio – Media Promotion for Wheel of Fortune “Missing Letter S”
They also attained a Finalist in Radio

R/GA New York win a Bronze
• The NEW Category for Nokia

The Brand Union New York win a Bronze
• Design – Corporate Identity for AVID

The Martin Agency Richmond
win a Bronze
• The NEW Category for We Choose the Moon

Y&R Chicago
win a Bronze
• Digital – Music Adaptation for DieHard “DieHard Battery vs. Gary Numan”
They also attained a Finalist in Digital

The following have attained Finalist status:

• BBDO West San Francisco in The NEW Category

Conill Torrance - Two Finalists; one in Television/Cinema/Online Film and one in Radio

DDB Chicago in Television/Cinema/online Film

Fallon Minneapolis in Television/Cinema/Online Film

• Rabbit New York in Television/Cinema/Online Film

• Syrup New York in Television/Cinema/online Film

“Year after year the U.S. rank at the top of the Statue tally,” commented Barbara Levy, President of LIA.  
 
This year for the first time, LIA is honouring the Network of the Year, Agency of the Year and Production Company of the Year. These winners were decided based on the outstanding work chosen by the Juries across all media. The following is the Point System used to determine each honour:
Grand LIA = 5 points
Gold LIA = 4 points
Silver LIA = 3 points
Bronze LIA = 2 points
Finalist = 1 point

Network of the Year is Y&R
Agency of the Year is RCKR/Y&R, London
Production Company of the Year is MJZ
 
Of the 13,562 submissions, from 79 countries, only four percent (4%) attained Shortlist status. Of those elite selections, only 0.6% won Gold Statues; 0.87% Silver Statues; 1.12% Bronze Statues and 1.33% Finalist. The vast number of submissions reflects the prestige and explosive growth of the London International Awards since its inception in 1986 when 2,600 submissions were considered.

All Winning Work, Creative Credits, Press Releases and LIA Statue images can be accessed on the London International Awards Press site. High-resolution images of Winners and Finalists can be downloaded from this site.

To Access the Press site: http://www.liaentries.com/press/
Username: pressaccess
Password: liapress2010

About London International Awards:

All Winners were honoured at The London International Awards
25th Annual Gala Celebration held at the Troxy in London.

This year marks LIA's 25th anniversary, a milestone in the life of any organisation, and a tribute to the many who have contributed to its success. As an awards show, LIA has established itself throughout its 25-year history as a revolutionary global leader honouring creativity and new ideas in Advertising, Design and Digital media.



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